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Book Elves Announces New Media Partners

They say, “You are who you associate with,” and at Book Elves, we know full well the value of surrounding ourselves with people who bring a wealth of skill and insight to the table. We have worked hard this past year to put together a solid team of partners who provide a full range of services to our clients in an effort to make the writing and self-publishing process flow as naturally as a mountain stream.

We are pleased to announce the addition of two new author media partners to the Book Elves Partners Team. Book Elves has negotiated special rates with both of these service providers that are available exclusively to our clients. These media packages are designed to provide you with professionally produced results at a significant savings.

AUTHOR VIDEOS by Video Profile Austin

When it comes to speaking about your book…really speaking about your book… no one can do justice to telling your story quite like you can. Video Profile Austin is a video marketing company specializing in producing affordable videos for businesses. They offer a model that features a professional shoot environment, reasonable pricing, and only a 50-minute time commitment. The special Book Elves Author Video Profile includes a one-minute professionally recorded and produced video. Your 50-minute session includes 25 minutes of coaching, hair and makeup and 25 minutes of the actual recording session.

ELECTRONIC MEDIA BOOK SERVICES by Gene Vasconi | Communication Arts Multimedia

Audio and video technology are revolutionizing the self-publishing world. From audiobooks to audio and video book promotion materials, making multimedia a part of your writing and publishing experience is an absolute must. Communication Arts Multimedia is an award-winning electronic/print media producer and has been providing electronic media projects for museums and businesses for over 20 years. Owner Gene Vasconi is a former television producer/director and communications trainer. The following special packages are available to Book Elves clients:

Audiobook Package
This is a single-voice recording of your book content onto digital medium using professional equipment (approximately 100 content pages and up to four one-hour sessions for recording – additional hours are billed separately). It includes basic audio presentation coaching during session(s), mix-down and editing into chapters/tracks for audiobook use and creation of a final audio CD master or creation of streaming content for web delivery.

Audio Promo Package
This package includes a three to five minute promotional segment in your voice. The recording will be written and created by Communication Arts and delivered on MP3 format for web use.

Video Book Trailer
This is a 30-60 second video written and produced by Communication Arts in a professional announcer voice. Music and/or sound effects will be included as needed. The video is graphic-based and delivered as .MOV (high definition) file for web use.

Watch for more details and pricing information on all the new media services coming soon. In the meantime, if you would like to discuss or have any questions about these services, please contact Trish Lee at trish.lee@bookelvespublishing.com. Both Video Profile Austin and Communication Arts Multimedia are scheduled to offer a brief introduction of their services during the September Book Elves Boot Camp on September 18th, where special guest speaker Joey McGirr of McGirr Enterprises will be presenting How Social Media Can Give You R.E.A.C.H. Click here for registration information.

Book Elves Turns One: What Lies Ahead

By: Trish Lee

Wow, what a year! We have seen our first book cover published and selling on Amazon, by our client Marc Miller. We have completed the first draft on a major ghostwriting project, as well as finalizing the selection for a writer on an autobiography of a truly extraordinary man who has lived his life as a merchant marine, bar owner in Japan, several years as a Peace Corp volunteer in Africa and a sculptor. I can’t wait to finish that project! It will be quite an interesting read.

I want to take a minute to thank all who have made this possible. The only way we are able to make Book Elves Publishing so successful is through our partnerships with people who are truly experts in their fields. With the help of writers, graphic artists, marketing specialists, web designers and my fabulous assistant, Rachael Wilkins, we have been able to put together these projects to help our clients get their books written, edited, published and marketed. So “thank you” to all of our partners for making this possible.

We are excited to see what the next year has in store for us as we increase our national exposure. We have new partners we will be bringing on to offer even more exciting products to our clients, like video profiles and audiobooks. We will also be looking at expanding our Boot Camp to include participants online, making it easier to attend and receive the valuable information our partners offer for those do-it-yourselfers. Stay tuned to our website, Facebook page and newsletter for more details on these new offerings.

Finally, I want to thank our clients. It has been a joy to work with each of you, and I hope we will be able to continue to work on projects together in the future. You are what makes Book Elves Publishing possible. Looking forward to another eventful and prosperous year!

July 17th Workshop: Book Promotion Primer

Stephanie Barko

This month’s Book Elves Boot Camp is pleased to welcome book publicist Stephanie Barko as she presents Book Promotion Primer.

This panoramic overview of literary marketing surveys an array of promotional elements, such as back cover design, endorsements, reviews, blogging, social networking, media kits, interviews, trailers, press releases, features, and virtual tours.

Stephanie will help you differentiate between what should be delegated and what you can and should do themselves by showing them how professional book publicists work with their clients.

She will demonstrate examples from real campaigns that illustrate the costs and benefits of specific strategies you as an author may be considering for your own book.

You will gain a general understanding of how to promote your book and get started on the road to developing the promotion strategy that best suits your title and genre.

About the Speaker

Stephanie’s award-winning clients include traditional publishers and their authors, small presses, and independently published writers. She promotes historical fiction & nonfiction, including history, business/career, memoir, self-help, spirituality and biography. She was a National Finalist in More Magazine’s Reinvention Story Competition, nominated by her peers as Book Publicist of the Year, and voted Preditors & Editors Best Promotion Service. San Francisco Book Review publishes a column to which she contributes.

Book Elves Boot Camp is Wednesday, July 17th from 11:30 AM to 1:00 PM at Posh Coworking in Austin. The cost is $39 and includes lunch.

To learn more about this Boot Camp Workshop, for directions and to register, click here.

Download workshop flyer

See you there!

June 19th Workshop to Feature Marketing Mastery Through Writing

Lynn Scheurell

This month’s Book Elves Boot Camp topic is Marketing Mastery Through Writing as a Thought Leader in Your Industry, presented by Lynn Scheurell of Creative Catalyst. The title may sound like a mouthful, but this presentation is a must-see for anyone looking to solve problems, generate options and create business opportunities and revenues.

Establishing yourself as an expert in your chosen field or industry is the key to unlocking your potential; writing and publishing your thoughts as a leader in your industry has proven to be an effective way to do just that.

Lynn Scheurell is an authority for high-potential entrepreneurs who desire to create intentional business success by connecting the dots between inner and outer beliefs and business expression. Internationally known for her empowering and inclusive approach to conscious business, Lynn teaches entrepreneurs how to identify, align and express their true nature at every stage in business to accelerate results.

In this workshop, you will gain new visibility and marketplace authority and attract new opportunities by writing and publishing your thought leadership in your industry. Come learn:

  • The eight elements of thought leadership
  • Seven thinking styles to help you define your big idea
  • Three formulas you can use to identify your marketing edge
  • And more …

Book Elves Boot Camp is Wednesday, June 19th from 11:30 AM to 1:00 PM at Posh Coworking in Austin. The cost is $39 and includes lunch.

To learn more about this Boot Camp Workshop, for directions and to register, click here.

See you there!

April’s Theme: Editing LIVE

Our writer empowerment theme this month is Editing & Proofreading. Knowing what editors look for and understanding why they make the changes they do is important for a well-rounded and balanced approach to your writing.

Workshop: Editing LIVE w/ David Fried
Featured this month is the workshop Book Elves Boot Camp: Editing LIVE. Book Elves partner and award-winning editor David Fried of DKF Writing will take us inside the mind of an editor when he edits your book. David will actually go through unpublished pieces of writing and edit them LIVE in this interactive workshop.

Workshop attendees are invited to submit a 300-500 word excerpt of their work. David will go through the editing process on every piece of work he receives so you can see first-hand how and why your text is edited the way it is.

David is a professional ghost writer and book editor specializing in nonfiction, memoirs, and humor. His book Ups & Downs was a 2010 IPPY Award and Foreword Book of the Year Award finalist, and in 2011 he was selected to write the fifth book in Gary Keller’s best-selling Millionaire Real Estate Series (over 1 million copies sold).

Book Elves Boot Camp: Editing LIVE is Wednesday, April 17th from 11:30 AM to 1:00 PM at Posh Coworking in Austin. Lunch is included. Seating is limited, so early registration is recommended. Click here for details, directions and registration.

Articles & Features
Throughout the month, we will be featuring articles on editing and proofreading on the Book Elves Gazette blog, as well as sharing tips and pointers on social media. Be sure to subscribe to the Book Elves Newsletter for even more.


Book Elves Boot Camp is a monthly lunch and learn workshop series for speakers, writers and those who want to be writers. Each month features a different topic presented by an industry expert.

2013 Boot Camp Schedule